Aberdeen Strategy & Research

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Aberdeen Strategy & Research provides unparalleled insights into the business technology market. Drawing on primary research data and fact-based insights, this experienced group of industry analysts and research professionals understands the trends and pain points around technology usage, and creates research that articulates the tangible impact of technology in a business environment. Aberdeen’s brand-neutral insights motivate potential buyers to take action and leverage technology more effectively.

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150+ Years of Experience

150+ years of strategic research experience in providing unbiased technology perspectives

1K+ Surveys

Over 1,000 surveys that are a robust foundation for effective marketing assets

4M+ Data Points

Over 4 million data points that differentiate facts from opinions

Recent News

Yahoo! Finance  
̽»¨¾«Ñ¡, Inc. (NASDAQ: ZD) will release its Second Quarter 2025 Earnings at 6:00PM ET on Wednesday, August 6, 2025. Additionally, ̽»¨¾«Ñ¡ invites the public, members of the press, the financial community, stockholders, and other interested parties to listen to a live audio Webcast of its Second Quarter 2025 Earnings Call at 8:30AM ET on Thursday, August 7, 2025.
Yahoo! Finance  
"We are proud to deliver a fully integrated email security solution that empowers organisations to stay protected against the ever-evolving email threat landscape, without sacrificing simplicity," said Oliver Paterson, Director, Product Management, at VIPRE Security Group. "In a time when email remains the number one attack vector, this solution ensures our customers have the layered, adaptive protection needed to outpace evolving threats."
Chain Store Age  
Sticking to a budget is top-of-mind for back-to-school shoppers this year, with the cost of goods once again serving as the biggest source of stress. Parents shopping for grade school and high school students plan to spend an average of $389 total this year — $177 for grade schoolers and $212 for high schoolers — down from $506 last year, according to a survey by RetailMeNot. For college students, the average expected spend is $598, compared to $821 in 2024.
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